Merchandise. Can someone explain the Reeses peanut butter cups commercial that states "Sorry, not sorry". Members Profile. Report Inappropriate Content. They seamlessly connect a table top clip of Reese’s Peanut Butter Cups dropping in slo-mo from the air with… Sorry. See also. List of peanut dishes; References In comparison, the Hershey’s brand has a current ad awareness score of 24%, versus 20% at Another stupid commercial. (February 2012) TV commercial for Hulu Plus. Should i be shouting at the cashier that i'm not sorry for buying it? Currently, We’re not sorry we’re better than any other candy…. I'm not sure exactly how long it's been on, but I found a version on YouTube from 2011, so it's been a while at least. The higher number of people seeing ads and talking about the brand is contributing to the rise in purchase consideration. The Halloween season is a highly competitive time for candy brands, as they attempt to lure consumers and drive sales ahead of trick-or-treating. 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Eugene Frederick "Gene" Reese 88, of Dover passed away on Saturday, Jan. 2, 2021 at home surrounded by his family and special friends following an extended illness. Subscribe to Marketing Dive to get the must-read news & insights in your inbox. Legals. Reese's was an associate sponsor of NASCAR Cup Series drivers Mark Martin (1994), and Kevin Harvick (2007–2010). The approximate dollar amount in retail sales the Reese’s brand pulled in for their parent company Hershey’s in 2016. But the company ended up delivering a much better apology gift.   Forgot? This isn’t Among Halloween shoppers, 95% are planning to purchase candy, spending $2.6 billion. More recent versions have themes specifically relating to buying Reese’s for Halloween, with one (below) suggesting that you can always Re: "NOT SORRY!" Should i be shouting at the cashier that i'm not sorry for buying it? month. Reeses, what's the deal with this series of commercials? Why is the guy yelling at me? 1 images of the Reese's cast of characters. It turns out that you may have been saying ‘Reese’s’ wrong your entire life. Registered: ‎11-24-2013. Another stupid commercial. Find Members Posts. Discover announcements from companies in your industry. By Josh Magness. @Nananana59I think it's supposed to be tongue-in-cheek.They're not sorry they are now selling the Reese's PB cop in a thin version. They seamlessly connect a table top clip of Reese’s Peanut Butter Cups dropping in slo-mo from the air with… But Hershey’s and sibling Hershey’s Company brand Reese’s will both be getting plenty more exposure over the next several weeks Please help the CIH Forums by disabling AdBlock Plus on this page. 3 in Engagement Labs’ TotalSocial ranking of how food brands are doing in offline and online conversations, which is in line with Reese’s ability to drive conversations around the brand. Garage Sales. He just talks about reeses and then yells "NOT SORRY". The campaign, which includes a sweepstakes, also appears on social media with posts themed around current events, like football. Reese’s.”. Advertiser. Several different Reese’s #NotSorry TV spots, from Anomoly, have aired to date. Active Topics ... What is Reese's "not sorry" about? Sorry for what to begin with? It's packaged in a convenient, plastic 4.5 lb. What is Reese's "not sorry" about? Employment. How do you literally sell more Reese's when literally anyone with a mouth (that doesn't have a peanut allergy) already eats Reese's? Get Lost In a Reese's. 0 Hearts lovemygrands. Whether you're baking, cooking, or using it as a flavorful topping, REESE'S peanut butter sauce makes a versatile addition to any venue! Message 17 of 18 (113 Views) Reply. A landing page features videos and recipes. We had our Studio A painted Orange for a recent production shot at Parlay Studios. It’s got cookies, ice cream, and most deliciously, melted Reese’s. I have no idea how or why the 'Not Sorry" thing started but I always like it, especially when the announcer uses different tones of voice. What is he not sorry about? The Bodega Boys hosts bring levity to a regional marketing effort that still recognizes the personal and economic loss impacting the city at the end of a brutal year. Add These to Your Easter Basket. It comes from the phrase "sorry not sorry" like you say when someone gets offended and you say "sorry" to emphasize with them. Reese's has become synonymous with chocolate-y peanut butter treats. Thirty-seven percent of consumers said they would be open to purchasing Reese’s during their next shopping trip, compared to 33% last year. stop,” only to add: “Just kidding. If you've ever watched a television commercial and felt for sure that you knew the voice-over artist from somewhere, chances are, you're right. Reese’s has released several TV commercials over the past few months, with Halloween-themed spots debuting recently. We created a new campaign and gave the brand a voice: Not Sorry. Baby I'm sorry not Sorry! How do you eat a Reese's? The brand says it's a good thing they're sold literally everywhere business is done ... you could probably even buy them at a bank! Reese’s Chocolate’s ongoing #sorrynotsorry campaign has been slammed by fans on social media for its “irrelevant” and “out of touch” representation of young people, its … The Halloween season is a highly competitive time for candy brands, as they attempt to lure consumers and drive sales ahead of trick-or-treating. Aimed at millennials, the campaign positions Reese’s – with its ‘slightly wrong but oh-so right’ peanut butter and chocolate flavour combination – as the ultimate indulgence. Ad ID: 1781104 15s 2018 ( Active ) Reese's tries out a couple different closeups on its Peanut Butter Cups and asks viewers whether it makes them want some. Hentges was sent a package crammed full of Reese’s products, including everything from dark-chocolate PB cups to NutRageous bars. Not Sorry. One launched in mid-June teases viewers with close-ups of a Reese’s cup, with a voiceover voice promising “OK, we’ll stop,” only to add: “Just kidding. I've always… You got peanut butter in my chocolate! Mars brand M&M’s recently debuted its first Halloween campaign in 11 years to run across TV, digital and print. Hershey’s has been working to enhance its digital strategies to better target younger demographics, including integrating ecommerce and in-store personalized experiences. Reese's was an associate sponsor of NASCAR Cup Series drivers Mark Martin (1994), and Kevin Harvick (2007–2010). We doubled down on this new attitude, partnering with Will Arnett as our voice of the brand. 1 on best-Halloween-candy lists, a fact the brand appears to be successfully capitalizing on this year. this time last year, reports YouGov. The REE-MIX ain’t over yet Catch the Lil Yachty -designed limited-edition box in stores while you can. There's no wrong way to eat a Reese's. Last year, 14% of consumers said the same. also represents a 10-points increase in awareness since June 1. PEANUT BUTTER ICE CREAM SANDWICH. Not sorry. Reeses, what's the deal with this series of commercials? One launched in mid-June teases viewers with close-ups of a Reese’s cup, with a voiceover voice promising “OK, we’ll stop,” only to add: “Just kidding. For marketers, the results show how a well-coordinated multi-channel campaign that is entertaining and contextually relevant can drive conversation, awareness and purchase intent. Topics covered: social media, mobile, advertising, marketing tech, content marketing, and more. (October 2013 - December 2013) TV commercial "'Twas the Night Before Best Buy Christmas" for Best Buy Stores with Alisa Allapach . They make us want one of their chocolate covered peanut butter candies, and they aren’t sorry about it. But when you are trying to be polite and say that but you really dont mean it, you say "sorry not sorry".. 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The company recently ranked No. We embraced being the best and brought the confidence that there is no candy better than Reese’s to life with a little help from a new VO, Will Arnett. June, spotlights the new Reese’s Pieces Cup. See image of Audrey Wasilewski, the voice of E.T. Producing for Reese’s, Sibling Rivalry utilized an all orange backdrop to create the latest installment in the Reese’s #NotSorry marketing campaign. Another, launched in late What is he not sorry about? This commercial introduces the … I get such a kick out of the Reese's commercials. Here’s an ice cream sandwich that’ll put other ice cream sandwiches to shame. The current slogan, introduced in 2018, is: Not Sorry Reese's. The free newsletter covering the top industry headlines, By signing up to receive our newsletter, you agree to our, ranked No.